Why we need a common language for skills   Many years ago, when I was running an office supplies company, we had a customer come into the shop saying "I need an elephant!". The initial response to the blank looks of the staff resulted in the customer saying with more urgency "you know, an ELEPHANT!". We tried to help, avoiding the obvious jokes about this not being...

Read More
Objective vs Subjective

When trying to compare tools or approaches to assessments, interviews etc., sometimes the question comes up about the difference and benefits of 'objective' vs 'subjective'. Unfortunately some of the responses and content on this subject are quite misleading, and often the wrong questions are asked.     Definitions   First, let's start with understanding the definition of these terms:   Subjective: Based on or influenced by personal feelings, tastes, or opinions. ‘his views are...

Read More